Uramado AR

by Julie Stephen Chheng
2021

Uramado AR is an augmented reality treasure hunt and a book with Tanukis, spirits of the forest. Spectators are invited to interact with the location’s spirits to discover who they truly are. At the end of the adventure, he/she will receive a mask and a paper toy of his/her spirit. Through the discovery of the Tanukis, we are questioning our own differences and our vision of the world in a very playful and poetic way.

In-situ experience
Suitable for all audiences
from 5 to 60 minute(s)
Multiple languages
Update : 15/05/2024
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Uramado is a treasure hunt route in augmented reality by Julie Stephen Chheng. It tells the story of Tanukis which are spirits of the forest waking up in the city. Animals (up to 48) are placed in different places of the appointed area, outside and/or inside, more or less hidden, in different sizes.

The participants are invited to download the free app Uramado AR, Tanukis awake (on IOS and Android) to start this treasure hunt. As the stickers are discovered one by one, the spirits come to life, bewildered, and ask questions to the participant. According to the reply given, the participant will discover at the end of the route that he himself is a spirit and will get to leave the game with his own colourful mask and paper toy in augmented reality.

Uramado invites the audience to question our differences and our own reality in a poetic and playful way. Workshops, a live VJ set and a book Uramado  accompanies the treasure hunt.

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In-situ experience
Experience
Terms
Multi-users - Solo
Interactivity
Interactive
Capacity
From 0 to 100000 people
Duration
From 5 to 60 minute(s)
Audience
Categories
Suitable for all audiences
Minimum age
4 years
Prices
Pricing
Fixed price
Prices
From 1000€
Languages
Original language
French, English, Chinese, Korean, Spanish, Japanese, Portuguese
Dubbing
Subtitles
Team
Interpreter
no
Public outreach
no
Technician
yes
Material
Minimum space required
de 20 m 2 à 100000 m 2
Internet connection
Not required to broadcast the artwork
There is an educational sheet to accompany this artwork
A workshop may accompagny this artwork.
Awards
Lauréat Villa Kujoyama Arts Numériques (Japan) - 2016
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Programming
Lev Festival Gijon (Spain), 2020
Media Tokyo Ambition Tokyo (Japan), 2019
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Direction
T P
Direction
Thomas Pons
V
Technical direction
Volumique
 
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